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Kadaknath is an Indigenous breed of black meat chicken found in its native place Jhabua district of Madhya Pradesh. It’s a organic and natural habitat bird without any artificial genetically modification.... It’s the only Indian breed of black meat full of nutritional and medicinal properties. Its meat is very tasty delicious and easily digestible for any age group.
Nutritional Value:
Protein content in kadaknath is higher than 25% as compared to broiler chicken and an ordinary country chicken where it varies between 18-20%.
Research has shown that this species has lower cholesterol (0.73-1.05%) than white chicken (13-25%)
High levels of 18 amino acids out of which 8 are essential for the human and rich in hormone.
Vitamins B1,B2,B6, B12, C and E, niacin, protein, fat, calcium, phosphorus, iron, nicotinic acids, etc.
Medicinal Properties:
Kadaknath Chicken has effectiveness in treating many diseases like asthma, nephritis, suitable for cardiac patients, abnormal menstruation, habitual abortion, tuberculosis, heart disease, and neurasthenia and children osteomalacia. Its meat as aphrodisiac (Believed to infuse vigor in Make).
G.I. Tag of Jhabua Kadaknath, Madhya Pradesh:
“Eat Kadaknathji” black meat and eggs only for assuring free range rearing quality, original pure breed, supply and production from Jhabua’s natural conditions and habitat.
Kadaknathji Eggs:
Eggs:
The eggs are also an ideal nutritive, especially for old people and high blood pressure victims, since the cholesterol content is lower Rich in amino acids and higher than that of other kinds of birds.
The eggs of kadaknath chickens can be used effectively to treat severe headaches, headaches after giving birth, faintness, asthma and nephritis (acute or chronic inflammation of the kidney).
Ref.: CPDO Mumbai.
Ref. http://www.icar.org.in/cari/native.html.

● How and why did we (our team) start working on this idea / enterprise? Were there any personal triggers? Why is working towards this idea important to you? Is there something in particular about this issue that makes it important for us to solve it?
This motivation and idea comes 4 years before in year 2012 when one of the Co-founder was on rural internship and rural field exposure during his 1st year at Tata Institute of Social Sciences (TISS), Mumbai. ...
The aim and ambition of this rural visit exposure was: Like
● To understand the life of villagers, what and how they are earning, what are the challenges and problems are facing by them in their life?
● What are the problems in agriculture practices?
● How much are the farmers earn from traditional agriculture activity?
● And, if we find any problem in the society then can we think on that problem to find out the solution or any other alternative to that one? And as a social entrepreneur how can I or we or anyone solve that problem with our entrepreneurial approach.
So, these entire questions were in promoter’s mind during the visit and he was also looking for an opportunity for himself as well as for the society welfare. And, at last the promoter observes and identified an opportunity out of a societal problem and came up with an Idea and solution of the problem. What was that…….?
About Jhabua, MP: (Main Point)
● Jhabua is a tribal dominated area where agriculture is the main income source, highly rain dependent
● Highly Drought-Prone / Degraded waste land /with population of 10 lakh (Census of India 2011)
● Suffers from high rate of illiteracy / poverty / majority of the population (87.67%) lives below the poverty line and one of the most backward district of Madhya Pradesh
● A no. of social problems : Because of poverty and unawareness
● Root Cause of poverty: lack of employment / no income source
● Unwilling Migration happened in search of income source
Existing solutions are not effective enough for their socio-economic development. Therefore, these people are still living in poverty. On the other hand these are not well educated and don’t have any special skills to get a good job opportunity (if any). Therefore, it is required to be done something over there for the upliftment of the society.
Then we came up with a problem statement, idea and solution.
● Problem: (Unemployment vs. Poverty).
● Idea: (Create Employments opportunity with local resources and fostering Rural Entrepreneurship), &
● Solution: (Introduce the concept of Kadaknath on Commercialization).
At last, after discussing with another co-founder we together decided to work on it for full time. After completing master Degree M.A. in Social Entrepreneurship from TISS, Mumbai (2012-14) we came back to Jhabua and restart our work on planning and strategy, execution and designing the workable model in tribal dominated remote area.
We did a lot of research work on the idea development and execution. After, working one and half year on our idea, pilot testing and validating the idea and potential of the Kadaknath poultry farming and business we incorporated our company, TaankBrothers Ventures Pvt. Ltd. in January 29, 2016 and now with Kadaknathji.com